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BMAN73561 International Business Strategy: Study of Progest Company

BMAN73561 International Business Strategy: Study of Progest Company

November 23, 2021 by seo_automation_owner

Question:

This Assignment is a real business case project – about possibilities of Progest company expansion into other markets of SADC.
Progest is a Angolan company that provides services to big construction companies (https://progestangola.com). For the past decades it operates only in the national market, however with COVID crisis Progest wants to expand its business across the region, specifically to the SADC (soutrhern african development community region) market and wants to access which countries are viable or not to expand to if none.

 Origin

Progest was founded in Luanda in 1989 by Engineers Manuel Resende de Oliveira and Valério Guerra Marques and was born with the objective of strengthening the prestigious capital and recognition inherited from the company in whose area of projects originated, Progest – Technical Projects Consulting and Management Lda. Progest is a project, consulting, and management company, with specific solutions for the areas of Architecture, Engineering, Design, Consulting and Construction Management.

Organizational structure

Although Progest dates to the 1989, the company always stayed small in terms of human resources, being considered a micro company. The reason behind this decision is that projects are seasonal, and many resources pulled projected based. Nonetheless, Progest’s structure changes every year, dependent on the number of projects they have. It is since the beginning lead by its founder Eng. Resende de Oliveira and it is divided into 2 big areas, the department of Projects and Surveys lead by Eng. Peixoto and the department of Auditing, Consulting and Project Management lead by Eng. Nobrega. Then we have the separate department of Finance and administration that is lead by Dr. Chegão and entails Finance, Treasury and Accounting department, the banking department, the Information Technology department, the Human Resources department, the procurement and Buying department, the client departments, the transportation department, and the General Services department. Separately there is the South Delegation, led by Eng. Monteiro that is a department that deals with all works allocated in the provinces of Lubango and Huambo. And to end, there is the electromechanics department lead by Eng. Claro. The number of people varies every year depending on the number of Constructions allocated to Progest. However, to every contracted employee, Progest provides inhouse training.

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