FACULTY OF BUSINESS AND LAW aCADEMIC YEAR 2021/22 Coursework Assessment Brief Module Code: UMSDPN-15-M Module Title: Strategic Context Submission Deadline: 14:00,5 January 2022 Assessment Component: Assignment Assessment Weighting: 75 per cent of total module mark Marking and feedback deadline (20 working days): 2 February 2022 N.B. all times are 24-hour clock, current local time (at time of submission) in the UK Assessment Instructions The assignment requires to use Porter’s local clusters in a global economy as the theoretical framework to critically assess how a chosen Asian case (multinational) manages competitive advantage in the international market. Please see the attached article by Michael Porter, ‘Location, competition, and economic development: local clusters in a global economy’, Economic Development Quarterly, vol. 14 no. 1, 2000, 15-34 and also select ONE company listed below, AppleAirbus Commercial Aircraft (a) The assignment is an ACADEMIC ESSAY, not a business report. We expect students to apply Porter’s local cluster to a case firm. (b) The word count is [3000 (-/+10%)] and excludes references. Diagrams and figures would be counted as 10 words. c) Students who rely extensively on websites, and more importantly, on materials from websites such as Quickmba.com, Investopedia, Wikipedia, etc. to develop their essays would be penalised! Marking Criteria In marking the script, we shall pay particular attention to the following five criteria (listed in order of importance. Quality of research questions, arguments, and structures: are there research questions, arguments, and sound structures?Framework and case: whether it follows Porter’s theoretical framework and extent to which the questions have been answered–to include, the scope of the answer (depth and breadth) and reasoning; and whether the questions are answered in sufficient details within the limits of the word count.Critical analysis: critical use and manipulation of a theory and data (all being of particular importance in the assignment) to explore strengths and weaknesses, to support your analysis with valid evidence in a logical manner, or simply to highlight the judgement you exercise.Style, to include clarity of expression, organization and structure.Presentation, to include all aspects of referencing, citation, bibliography, and layout (and other aspects identified in the assessment rubric). Formative feedback and support during the module Formative feedback provides opportunities to reflect on your ongoing work and preparation for your assignment. Complete this section to highlight formative feedback opportunities specific to this assignment and embedded in this module. Further information about this assessment is available on the Blackboard site for this module and includes: Rethink the structure of the paper MACS Chart Value-Creation Potential Structure-Conduct-Performance in the industry Formatting Please use the Word file format.All work should be word processed in 12-point font Times New Roman or Arial and double spaced.The first page of your coursework must include:Your student numberThe module name and numberYour word countThe coursework title Word Limit The word limit for this coursework is 3000 words. There is +/- 10% on word count and anything after the maximum word count will not be marked, in line with UWE Bristol’s Word Count Policy.In line with UWE policy, this word count includes everything in the main body of the text (including headings, tables, citations, quotes, lists, etc.).The references, bibliography and footnotes (provided footnotes only include references) are NOT included in this word count. Referencing and Assessment Offences Please ensure you reference all sources used when developing your assessment, using the UWE Harvard/OSCOLA system. Failure to properly reference your work to original source material can be grounds for the assessment offence of plagiarism and may result in failure of the assessment or more serious implications. Further guidance on correct referencing is available on UWE’s Study Skills referencing pages. UWE’s Assessment Offences Policy outlines potential offences and it is your responsibility to understand this policy and avoid potential offences. Details of what constitutes plagiarism and how to avoid it can be found on UWE’s Study Skills pages about avoiding plagiarism. Text-matching software (e.g. SafeAssign) is used to check every submission against other submissions made at the same time, previous submissions to UWE and other universities, and internet sources. We may also manually search for matches. When submitting your work, you will be required to confirm that the work is your own. It is an assessment offence to: copy work from any source, including your own previous assessments, and present it as your own work for this assessment, or to provide your own work to othersto work with others on the assessment in any way, or for anyone to make amends on your work (including proof-readers, who may highlight issues but not edit the work)change individual words but keep, essentially, the same sentences and/or structures from other sources: this will be detected by text-matching software. Please write in your own words and style to convey your own learning. Instructions for submission You must submit your assignment before the stated deadline by electronic submission through Blackboard. Notification that the electronic submission portal is open for your assignment is displayed (usually two weeks before the submission date) in the Coursework tab in myUWE, the Coursework tab in Blackboard and via an announcement in the Blackboard course. Please allow sufficient time to upload your assignment, as the system becomes busier and slower as the deadline approaches. Only your final upload will be counted. Ensure all your information is submitted at one attempt to avoid overwriting your intended submission. Always check and retain your receipts. Late submission in the 24 hours following the deadline will be accepted but the assignment mark will be capped at a pass. Submissions after 24 hours will not be accepted. For full guidance on online submission through Blackboard, see UWE’s Academic Advice pages on Assignments. Submissions of coursework by any other method (including a paper copy, on disk or by email) are NOT permissible for this module unless specifically agreed in advance of the submission date. Before submitting your work, please ensure that: You have proof-read you work thoroughly to ensure your work is presented appropriatelyYou have addressed all the required elements of the assessmentYou have referenced in accordance with the guidance providedYou have addressed each of the marking criterionThe submission is in the correct format Final feedback and marks release Students will normally receive marks and feedback on their submission within 20 working days of the submission deadline (not including public holidays or university closure days). Any delay in returning students’ work will be communicated by the module leader via Blackboard. Feedback on this module is limited to the written comments you will receive on individual written assessment submissions. Feedback and marks for this module will be available by the date specified at the top of this document. For further guidance on feedback, please refer to the module handbook. Further guidance and support There are a number of sources of support to improve your study skills, including: The UWE Library Study Skills pages – for online support and bookable workshopsThe Faculty of Business and Law’s Academic Success Centre for bookable workshopsGuidance on using UWE’s Library. Specific study skills pages relating to this module include: How to plan and structure your writingPresentation skillsWorking in a groupWriting skillsResearch skills / techniquesReport writingReflective writingHow to write criticallyLiterature reviewsEnglish language support For further guidance on UWE assessment regulations and terminology see UWE’s Academic Advice pages. Personal Circumstances If you are experiencing difficulties in completing a piece of assessment on time due to unexpected circumstances (for example illness, accident, bereavement), seek advice from a Student Support Adviser at the earliest opportunity. Appointments can be made via an Information Point or online via the Student Support Pages. Student Support Advisers can advise as to whether you should submit an application for ‘Personal Circumstances (PCs)’, how to do so and what evidence is required to support the application. Further details on PCs can be found on the Student Support Pages. The module leader cannot grant personal circumstances or extensions.
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